Matrix / Marketing Attribution & Analytics / HockeyStack

HockeyStack MCP server

Marketing Attribution & Analytics · remote · Up · auth · Docs + endpoint checked 2026-10-16

HockeyStack has an official hosted MCP server at https://mcp.hockeystack.com/mcp. It uses OAuth 2.0 over Streamable HTTP. Agents can use: Dashboards, Reports (search, preview, create, update), Deals. Last checked 2026-10-16 10:06 PT: Up · auth.

Works in: ClaudeChatGPT
Sources: Claude · ChatGPT, checked 2026-10-16
Access: Read + write
Credits: Credits not confirmed
Plan: HockeyStack workspace with MCP access enabled
Setup: Needs admin or IT
An admin or IT has to act first, for example by approving or enabling the integration. Don't plan on connecting it alone. Source: docs.hockeystack.com, checked 2026-10-16
Useful for: Marketing, RevOps, Sales leaders

HockeyStack MCP endpoint and transport

https://mcp.hockeystack.com/mcp

Transport: Streamable HTTP
Docs: Official HockeyStack MCP docs

Connect HockeyStack without code

HockeyStack's docs confirm it works in Claude and ChatGPT. You don't need a terminal or a config file. Check HockeyStack's docs first: some vendors give you a personal URL or an API key to use in place of the plain endpoint.

Claude (web and desktop app)

If HockeyStack shows up when you browse connectors in Claude, connect it from there instead. That skips steps 2 to 4.

In Claude, open Customize → Connectors.
Click + Add, then Add custom connector.
Name it “HockeyStack”, paste the server URL https://mcp.hockeystack.com/mcp, and click Continue.
Review the sign-in settings Claude detected and click Add.
Click Connect and sign in to HockeyStack. Then ask Claude something like “What can the HockeyStack connector do?”

On Team and Enterprise plans, an Owner adds the connector first under Organization settings → Connectors → Add → Custom → Web. Each person then connects it from Customize → Connectors. Free plans can add one custom connector.

Steps from the Claude Help Center: support.claude.com, checked 2026-10-16

ChatGPT

If HockeyStack has its own plugin in ChatGPT's directory, install that instead.

Go to chatgpt.com/plugins.
Select +, then Add custom MCP server. If you don't see it, your plan or workspace settings may not allow custom servers, so ask your workspace admin.
Enter a name and description. Under Connection, paste the server URL https://mcp.hockeystack.com/mcp.
Set up sign-in, read the warning, and select I understand and want to continue.
Select Create as a plugin. In a new chat, type @ and pick HockeyStack.

Steps from the OpenAI developer docs: developers.openai.com, checked 2026-10-16

From HockeyStack's docs: You must be a workspace Admin in the AI tool to add the custom connector. In ChatGPT/Codex, switch the connection type from STDIO to Streamable HTTP. Only one HockeyStack instance can be connected via MCP at a time.Source: docs.hockeystack.com, checked 2026-10-16

Developer setup (Claude Code, Cursor)

Add this to .mcp.json (Claude Code, project root) or ~/.cursor/mcp.json (Cursor). Remove the // comment line if your client requires strict JSON.

{
  "mcpServers": {
    "hockeystack": {
      "url": "https://mcp.hockeystack.com/mcp"
    }
  }
}

Add the endpoint to your client config (above), or as a custom connector in Claude.
Complete the OAuth sign-in. In Claude Code, run /mcp and pick the server.
Test it with a prompt like: “List the tools the HockeyStack MCP server exposes.”

HockeyStack MCP authentication

OAuth 2.0

Sign in with OAuth in your client (run /mcp in Claude Code). Do it once interactively, and the client stores and refreshes the token.

What it can change

Read + write Some HockeyStack MCP tools change data, not just read it.

Things it can do in your HockeyStack account:

creates and updates reports
adds reports to dashboards
creates and updates goals and funnel stages
creates and updates defined properties and breakdowns
creates and updates touchpoints and the touchpoint hierarchy

Source: docs.hockeystack.com, checked 2026-10-16

Review each change before you approve it, especially anything that sends messages or edits records other people rely on.

Cost and credits

Not confirmed HockeyStack's docs don't say whether MCP calls use credits or paid usage.

Plan required

HockeyStack workspace with MCP access enabled

Source: hockeystack.com, checked 2026-10-16

Admin and governance

Controls HockeyStack itself provides. Settings inside Claude or ChatGPT aren't counted here.

An admin must approve or enable the connectionYesSource: docs.hockeystack.com, checked 2026-10-16
Scopes or permissions can limit what it reachesNot confirmed
Individual tools can be turned offNot confirmed
MCP activity shows in an audit logNot confirmed

What the HockeyStack MCP server can do

Dashboards
Reports (search, preview, create, update)
Deals
Goals & funnels
Properties & breakdowns
Touchpoints
Companies
People
Product journeys & Gong calls
Web search

HockeyStack MCP status

Up · auth HTTP 401 · 763 ms · checked 2026-10-16 10:06 PT. Full status and history.

Recipes that use HockeyStack

Quarterly attribution readout: pipeline by channel, checked against the CRM (HockeyStack + HubSpot + Slack)

HockeyStack MCP FAQ

What is the HockeyStack MCP server URL?

https://mcp.hockeystack.com/mcp

How does HockeyStack MCP authenticate?

OAuth 2.0.

Which apps does HockeyStack MCP work with?

HockeyStack's docs confirm it works in Claude and ChatGPT. Other apps aren't confirmed in the docs yet.

Can I connect HockeyStack MCP on my own?

Not always. The vendor's setup notes say an admin or IT has to act first, for example by approving or enabling the integration. See the setup notes on this page.

Can I use HockeyStack in Claude or ChatGPT without code?

Yes. HockeyStack's docs confirm it works in Claude and ChatGPT. Add it as a connector in the app settings and sign in. No terminal or config file needed.

Can the HockeyStack MCP server change my data?

Yes. Some tools change data, for example: creates and updates reports, adds reports to dashboards, creates and updates goals and funnel stages. Review each change before you approve it.

What HockeyStack plan do I need for MCP?

HockeyStack workspace with MCP access enabled.

Is the HockeyStack MCP server official?

Yes. It's documented on docs.hockeystack.com, last checked 2026-10-16.

Related MCP servers

Crossbeam (Partner Ecosystem)
PartnerStack (Partner Ecosystem)
Stripe (Payments & Billing)

Something out of date on this page? Report a correction, with a link to the vendor page that shows the right information.